Announcing Mallow 2.0
We just released a big update to our Mallow Tumblr theme - big enough to slap a 2.0 on it.
We also added the Tumblr reblog and like buttons, support for panorama posts and Tumblr’s native twitter integration.
Last, but not least, Mallow enables you to display the latest posts from any of Tumblr’s featured tags. Check it out the #fashion tag on our preview blog or the #music tag on the official Tumblr music blog.
Anyone in need of a new theme? I know of a pretty good one put together by some even better people.
43/365 - Apr 1, 2011 on Flickr.
Thanks to @timehop (again) I was reminded that we submitted our first Tumblr theme, 2 years ago today.
Tonight at the Jefferson Theater, Yo La Tengo will be taking the stage. They are touring in support of their new album, Fade, which was just released on the 15th of January. If ever a Yo La Tengo record “mattered” - musically, emotionally, even historically - this is that record. So don’t miss your chance to see them live; tickets are still available Here.
Pretty nice poster. Looking forward to the show tonight.
Tim McGraw on Tumblr
The launch of the Tim McGraw tumblr coincided with the announcement of Tim’s tour dates and a pretty cool promotion to go with it.
I’m a little excited about this. :)
Single A Spotlight: Spotify
It’s time for another blog spotlight. When we discovered that Spotify is using our own Single A theme for their Tumblr blog, we were all smiles. So last month, we reached out to Candice Katz, who runs the Spotify Tumblr blog.
1. What is your role at Spotify and how does Spotify use Tumblr (in comparison to your other blogs and social media outlets)?
I am the User Communications Manager for Spotify. Our goal is to engage with Spotify users on every outlet imaginable and Tumblr is an amazing platform for showcasing new products, highlighting partnerships, and breaking Spotify news.
2. What is your process/How do you go about determining the content that gets posted to your blog on Tumblr?
Most of the content that is posted on our blog or on FB or on Twitter goes on our Tumblr blog as well. We want to be everywhere our audience is engaging with Spotify and want to have the latest updates.
3. How did the Spotify-Tumblr audio post integration come about? Are there any other Spotify-Tumblr projects in the works?
We’ve always been big fans of Tumblr and the integration of the Spotify Play Button earlier this year was a natural extension of our relationship. There are no new projects to announce at this time but stay tuned.
4. Why did you decide to use the Single A theme for Spotify?
When trying out a number of theme options, the Single A theme shone out as a versatile and refined theme that enabled the content to be the star (for every kind of Tumblr post). In addition, the theme offers links to our other social properties (FB, YouTube, LinkedIn etc) and showcases recent tweets which helps to cross-promote all of our social efforts. We love to spotlight active Spotify users on our Tumblr and often ‘like’ their posts. We especially love how the theme neatly displays the Spotify Play Button within the “Posts we Like” section.
We thank Candice for her time and answers, and look forward to hearing more from the Spotify team on their Tumblr in the future!
Very cool to see Spotify using one of our Tumblr themes.
Introducing Bubuti.com: Where Music Has A Mission
We are proud to announce the launch of Bubuti.com, a website that enables charities to partner with musicians to build a collaborative campaign, a co-promotion of song(s) and cause. Like a virtual benefit concert on the world’s largest stage, the Internet, these charitable campaigns give music artists exposure, give charities much-needed support, and give supporters the gift of music.
We are excited to have Bubuti up and running before our trip to SXSW music this coming week.
Business Bullpen performed the following services on the Bubuti.com project:
- Website Design
- Website and eCommerce Development
- Content Strategy
- Social Media Consulting & Management
Very excited to head down to Austin in support of Bubuti this coming week!